How to Plan a Website Structure for SEO
Website structure determines how people and search engines move between pages. Start with clear topics and service categories before selecting URL patterns.
Understand the real problem
Website structure determines how people and search engines move between pages. Start with clear topics and service categories before selecting URL patterns.
What to consider
Place the homepage above main service or resource hubs, then link to specific pages that answer distinct needs. Use descriptive navigation labels and avoid burying important content under multiple clicks.
Practical next steps
Map one primary purpose to every page, link related resources together, and review crawl depth. A sitemap is helpful, but crawlable internal links remain essential.
For project-specific help, review our search engine optimization service or use the Spell Finder to describe your goals.
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